TRAK Communications: Telecom Audit Company Rebuilds After Hosting Failure with a Modern, High-Performance Website
Telecom Audit Company Rebuilds After Hosting Failure with a Modern, High-Performance Website
TRAK Communications required a full website rebuild after a previous hosting provider permanently lost both the production website and its underlying database. With no usable backups available, we reconstructed the site using archived versions from the Wayback Machine as a reference point. From there, we modernized the design, rebuilt the site from the ground up using Next.js, and implemented a faster, more secure, and fully mobile-optimized platform. The new site preserves the original brand and structure while significantly improving performance, SEO foundations, and lead generation through custom audit request forms.
What the client needed
Beyond rebuilding the site quickly, the client needed the refreshed version to preserve the familiar brand feel, improve navigation across service pages, and create a more reliable path for audit request submissions on mobile and desktop.
- Highlight 20–30% telecom cost reduction benefits clearly
- Simplify navigation across all service pages
- Integrate custom lead-gen forms
- Optimize for mobile and SEO from the ground up
Tech Stack
Before & After Metrics
The legacy site was reconstructed from archived references and replaced with a modern Next.js rebuild. The new platform improves performance, security, and mobile usability while preserving the original brand structure.
| Aspect | Before | After |
|---|---|---|
| Platform | HTML/PHP, and WordPress | Next.js (React + SSG) |
| SEO | Poor metadata, no structured data | Optimized meta tags, schema markup |
| Updates | Hard-coded layout | Dynamic React components |
| Integrations | Static contact (mailto) | Lead-gen forms |
Before & After
Before
After
Key Features
Robust Service Pages
Clear breakdowns of audit, validation, and consulting offerings.
Mobile-Optimized Interface
Fully responsive design tested across all screen sizes and devices.
Lead Capture Forms
Custom integrated contact forms designed for high conversion.
High Security & Speed
Next.js deployed to AWS for high availability and load speeds.
The Result
Software InFocus partnered with TRAK Communications to completely revamp their web presence. We replaced a static, dated site with a modern Next.js platform that is faster, more secure, and easier to maintain. The new homepage immediately communicates TRAK's value and includes an easy-to-use audit request form.
From start to finish, the process and interaction was incredible. Great communication with the team, prompt attention and really valuable suggestions for my website. Very happy with the final result and strongly recommend Software InFocus!